/imagine by Stefanini
w3Haus | 2023 | Senior Art Director
A campaign created with AI showcasing Stefanini’s extensive experience and expertise in AI technology, positioning the company as a leading authority in the field. To achieve this, we selected 5 standout case studies, each representing AI solutions developed for major clients across various industries.
Our challenge was to transform these case studies into compelling visual narratives that not only reflected the client's industry and solution but also projected a futuristic yet realistic tone. Leveraging AI, I've generated hundreds of highly detailed and imaginative images, each tailored to encapsulate the essence of the respective client and solution.
Accompanied by the slogan "Imagine. With artificial intelligence, Stefanini delivers," our campaign extended beyond static images to include dynamic video cases and detailed project reports. This multifaceted approach not only showcased Stefanini's AI capabilities but also served as a strategic PR Stunt for the company, garnering significant attention and reinforcing its position as an industry leader in AI technology.
As the Art Director, I played a key role in crafting the visual prompts and guiding the overall campaign aesthetic, ensuring each case study was effectively communicated and visually compelling.
